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New Walmart Wine


BENTONVILLE, ARK (AP) -- Some Walmart customers soon will be able to sample a new discount item: Walmart's own brand of wine. The world's largest retail chain is teaming up with E&J Gallo Winery of Modesto, California, to produce the spirits at an affordable price, in the $2-5 range.

While wine connoisseurs may not be inclined to throw a bottle of Walmart brand wine into their shopping carts, there is a market for cheap wine, said Kathy Micken, professor of marketing at Roger Williams University in Bristol, R.I. She said: "The right name is important."

So, here we go: The top 12 suggested names for Walmart Wine:

12. Chateau Traileur Parc
11. White Trashfindel
10. Big Red Gulp
9. Grape Expectations
8. Domaine Wal-Mart "Merde du Pays" [Kruse, Keith M] (Translated "Shit of the Land") 
7. NASCARbernet
6. Chef Boyardeaux
5. Peanut Noir
4. Chateau des Moines
3. I Can't Believe It's Not Vinegar!
2. World Championship Riesling

And the number 1 name for Wal-Mart Wine ..

1. Nasti Spumante

Actually my entry was "Sam's Shiraz". The beauty of Wal-Mart wine is that it can be served with white meat (Possum) and red meat (squirrel).



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